Not all of us are fortunate enough to have been born with good taste and style or to have grown up under the guidance of a mentor, for example a mom or aunt who just knows how to dress.
If you feel that you lack a natural sense of color and design, there are a few tools that you can utilize, manipulate and try to enhance your own style of dress.
The first tool to equip yourself with is "Know your body". What is your body shape and which styles flatter this shape? Which styles should you avoid?
A second tool is "Know on what to spend/ save". I believe (and it works, ask my clients) that you should spend on the timeless classics that will make up the base of your wardrobe. The base for every individual will differ according to her lifestyle. I recommend that you save on the garment and shoe fads that come in and go out after just a season or two.
A third tool is to "Find your inspiration". Be it someone you know or a celebrity style muse (remember, most of them have permanently employed stylists who analyze trends and work around the clock to plan and find the perfect outfit to wear). Look at what this muse wears and identify what it is that you like about her style? The use of colors? The outfit combinations? The use of accessories? Try to narrow it down and start applying this to your own ensembles.
To develop style means to find the perfect balance between:
1. What suits your height, shape and age
2. What's currently in fashion
3. And which looks are appropriate for what occasions.
You can easily do this WITHOUT becoming a slave to fashion. It might feel like a lot of effort at first, but as soon as you get over the initial planning phase it gets so much easier and more natural.
You can always consult a professional if you feel really clueless and just need a push in the right direction. It will be an investment in yourself. After all, when a woman looks good, she feels good. And when she feels really, really good, she can accomplish ANYthing!